Our team
Eduardo Menal
Managing Director, Barcelona
Newlink Spain
Managing Director of Newlink’s Barcelona office, he has more than 35 years of experience in marketing, communications, and management. He has advised brands, companies, institutions, and business leaders across different countries and industries, bringing strategic and business vision.
Eduardo holds a Bachelor’s and a Master’s degree in Business Administration from ESADE Business School – Ramon Llull University, as well as a Master’s in Digital Business from ESADE. He has built a career spanning more than three decades in marketing, communications, and management, advising brands, institutions, and business leaders while bringing strategic vision and broad expertise to the sector. Eduardo has worked in several countries and across a wide range of industries (multinationals, start-ups, NGOs, and the public sector), which has given him a highly transversal perspective on marketing and communications. Since 2018, he has been Partner and Executive Director of Both. People & Comms – A Newlink Company. He is currently a member of the Board of Directors of the Spanish Digital Economy Association (Adigital), the Association for Corporate Growth (ACG Spain), and ESADE Alumni’s Digital Club. He also co-chairs the Communications Committee of the French Chamber of Commerce in Barcelona.
